How do you measure click through traffic on your website?

Question

I have a myspace site with a picture that links to a retail site. Is there a way that I can count how many people click to go to the website?

Answer 1

You could use Google analytics, to count the visitors clicking through in conjunction with a 'jump page'



1) setup a 'jump page' like countingpage.html

2) change the link destination so that it goes to the jump page

3) set a Refresh meta tag in the header section of the jump page like this (note the value of 1 = 1 second = time delay to refresh / jump to the destination URL)







4) make sure that you change: this is the destination website or webpage



.........to the destination URL of the original link



Using Google analytics you can setup analytics to track the page = countingpage.html

Answer 2

Yes, 'banner blindness' is here to stay, but it doesn't mean there's no value to this type of advertising - as with anything in this area, it comes down to the cost/benefit and ROI. Shoot for aggressively pushing down the CPM on your ad buy, carefully monitor the traffic that comes through, and make sure you're capturing the rate at which that traffic converts on your site. As far as clickthrough rates, you're going to see a huge amount of variability depending on the site with which you're advertising - factors like the relevance to your offer, placement within their site, and your creative are all going to influence CTR. All that being said, a really well performing banner ad is likely to see something in the range of 0.1%-0.3% CTR (but again, you could see wide swings around that range depending on those factors).

Answer 3

use click tracking service which are free Free banner tracking service that allows you to track clicks and views for all of your banners in ... free click tracking service, free ad tracking service www.clixtrac.com/

Answer 4

You can use shortened url services such as bit.ly to track url.



http://www.wikihow.com/Track-Shortened-Urls-With-bit.ly