Question:
How would you raise my search engine rankings for this site?
Mark DDS 2000
2008-08-02 08:16:53 UTC
My website...

www.ofallonfamilydentist.com

does not get good organic rankings.

I wouldl ike it to rank high for:

O'Fallon Dentist
Dentist O'Fallon
OFallon Dentist
Dentist OFallon

I'm a novice to this...

What are some simple things I could do to improve my page ranking?

Thanks!

Mark
Seven answers:
editor@webwordslinger.com
2008-08-02 13:02:23 UTC
Mark,



There's both on-site optimization and off-site.



You're a professional but your site looks like a typical Glazer-Kennedy long-form sales letter, great for selling money-making schemes but not professional services. Sorry, but it sends the wrong message to site visitors.



Off-site SEO involves blogging, posting artcles to syndication sites and building in-bound links from these posts. You can register as an expert on Yahoo (hey, like me!) and start answering questions.



Post blogs to dental sites.



Create a unique selling proposition.



Eliminate the video testimonials. Poor production values and not very appealing.



Provide more informational content. Your current site addresses your needs - to increase your client base. It doesn't help the site visitor looking for a new dentist.



Add maps and directions to your office.



Optmize for local search using long-tail keywords. You're not looking for business from Mozambique so go local.



Detail services and address the usual fears and phobias prospects have about changing dental health professionals.



Sorry to be such a buzz kill but your marketing approach isn't appropriate for a medical professional.



Best,

Paul Lalley

editor@webwordslinger.com
DRS
2008-08-02 09:36:29 UTC
http://www.ispysearch.com/



Otherwise build more pages with the keyphrase in titles and text and build more links from other websites that point to your website making sure that one of the four keyword phrases i.e Ofallon dentist is in the link - this is called anchor text and can have a dramatic effect on search engine results. If you do not have time to study SEO I would suggest looking online for a good SEO company that produces results without costing the earth.

I would suggest selling other products online from your website as auxilliary profit making sure you rank high for organic searches that include "dentist" because there is such a low daily search volume for your keyword phrases



http://freekeywords.wordtracker.com/keyword-suggestion-tool.html?seed=O%27Fallon+dentist&adult_filter=remove_offensive&suggest=Hit+Me.



I totally agree with vicseo - your metatags are way over the top -

I am surprised that Google have not taken you off their search engine directory!

I will be checking my metatags to make sure they are not too overloaded (and I only use 2-3 keywords [4 at the most]. By- the-way I do get pages on the front page of google but not quite in the high search-volume keyword phrases as I need to get high traffic volume.



Take note of all the comments posted as a combination of these tips will help your google rankings.
robertduffy20
2008-08-02 18:56:08 UTC
Hey,



Use web 2.0 sites to create back links, write articles on dentistry, write press releases about your business, submit classifieds to free classified sites, they also get picked up by the search engines.



In all of this us your keywords in your title and your description and throughout the content.



Good luck,



Robert
anonymous
2008-08-02 13:31:37 UTC
First of all, I think you need to hire web designers to design a nice website to sell your service because the current one is not too suitable for a dentist service. I assume that your designers will help you to have good on-site SEO.



And when you got that covered, you should focus on getting more backlinks to your website with the anchor text that you mentioned earlier on. This is important so that you can get higher ranking for your keywords.



One of the proven strategy to get these links include, submitting your site to directories and writing a press release. You will need to invest more if you've decided to do press release though. Some companies, like http://www.goinspired.com will charge $97 per press release.



You can also write articles and submit them to article directories. That will get you high quality backlinks. You can write these articles yourself or you can get professional article writers from http://www.goinspired.com because they have the SEO knowledge to write the articles for you for better results.



Hope that helps.
Rovshan
2008-08-02 09:49:59 UTC
Submit your site to link directories:

http://www.web-directories.ws/



Find more related keywords here:

https://adwords.google.com/select/KeywordToolExternal
anonymous
2008-08-02 15:11:31 UTC
hi ya best if you ad to directory's found this one good links and its free
anonymous
2008-08-04 16:23:21 UTC
After cursory review of your SEO metatags, here are some comments and improvements. My initial overall criticism is that you cannot use spamdexing [loading or duplicating of words or phrases] as a means to elevate your website. Google, especially will downgrade your PR [Page Rank] and a competitor can report your website to Google via spamreport@google to have your website removed from their database.



1. Current: OFallonFamilyDentist.com - O'Fallon Dentist - Mark Dolson DDS - Dental Office OFallon - O'Fallon Dental



Improvement: Removed your domain name [unless it is a brand name] as an entry and replace it with more generic descriptive terms that describes your services followed by your business location, i.e., city, state, country.



2. Current:



Improvement: Remove all the spamdexed duplicate terms and simply state exactly what services you provde in a single sentence limited to 39 words.



3. Current:



Improvement: remove the spamdexed entries and limit entries to no more than 17 words in compound and plural variations separated by a comma and space.



Hopefully you can incorporate these improvements in a timely manner which will result in a higher more visible searchable website.



Good luck


This content was originally posted on Y! Answers, a Q&A website that shut down in 2021.
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